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You know that

Hello, I'm design director at Taxi Studio in the UK. This is my personal inspiration blog... feel free to follow to keep up with what catches my eye. Any opinions expressed are my own and not necessarily those of Taxi Studio.

For a slightly more 'peep hole' view on my world, check out the sister blog Oh Is It www.ollyguise.tumblr.com Thanks.

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    “Exceed Maximum” 

    Of course it’s not telling us to break the speed limits…

    This 50m long installation in Hamburg Airport was the brainchild of Serviceplan Hamburg in an attempt to reflect (no pun intended) how the BMW M3 “transcends limits by delivering unbelievable performance from minimal resources”.

    A great and unique use of location – just really clever.


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    Tagged: advertising BMW M3 Exceed Maximum Hamburg Airport installation Refelection Genius Car Performance Light wall

    Posted on October 9, 2011 with 1,457 notes

    Source: serviceplan.com

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      well… i don’t think...it is a rad idea tho.
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